AI visibility & GEO
AI visibility for businesses on the Costa Blanca
AI visibility, also called GEO (generative engine optimisation), is the work that makes ChatGPT, Perplexity, Gemini and Google's AI answers name your business when someone asks for a provider like you. For a local business on the Spanish coast that means clear pages for the questions customers ask, the same business details everywhere, real reviews and structured data the AI tools can read.
Why AI tools skip a business
- The website never answers the questions customers actually type into ChatGPT or Google.
- Business name, address and phone number differ between the website, Google and directories.
- Few or old reviews, or reviews in only one language.
- No structured data, so the AI tools have to guess what the business does and where.
What we do
We start by checking which questions people in your market ask the AI tools, and whether you appear in the answers. Then we fix the sources those tools rely on: your own website, your Google Business Profile, directories and review platforms. On the website we write one page per important customer question, with the answer in the first paragraph, in Dutch, English and Spanish where your customers need it.
What is included
- Baseline check: the questions your customers ask and which businesses the AI tools name today.
- One page per important customer question, with a direct answer at the top.
- Entity and business data: one consistent name, address, phone number and description everywhere.
- Google Business Profile and directory listings checked and aligned.
- A review routine that asks real customers for a review in their own language.
- Schema markup: Organization, LocalBusiness, Service, FAQ and Breadcrumb data.
- Measuring: repeat checks in ChatGPT, Perplexity, Gemini and Google, plus AI referral traffic in Google Analytics.
How we work
- 1Check
We list the questions customers ask and record which businesses ChatGPT, Perplexity, Gemini and Google name today.
- 2Fix the basics
Business details, Google Business Profile, directories and schema are made consistent and complete.
- 3Write and publish
Pages per customer question, in the languages your customers use, with the answer up front.
- 4Measure
We repeat the same questions at fixed intervals and report where you are named and what traffic it brings.
Who this is for
Established businesses on the Spanish coast that win customers through trust: service companies, builders and renovation firms, property agents, clinics, restaurants and hotels in Jávea, Moraira, Dénia, Calpe and the rest of the Costa Blanca.
Why Thijs and Alona Marketing
AI visibility builds on the same foundations as good SEO, so the same team does both. Thijs van den Haak sets the priorities and the Alona Marketing team writes the pages, fixes the business data and measures the results, in English, Dutch and Spanish.
Thijs van den Haak, Alona Marketing. Alona Marketing (alonamarketing.nl) is the Dutch agency, and thijsvandenhaak.com is its Costa Blanca and international side.
Related services
AI tools quote websites and business data, so AI visibility works best together with these.
Frequently asked questions
What is the difference between SEO and AI visibility?+
SEO is about ranking in Google's list of results. AI visibility is about being named in the written answer that ChatGPT, Perplexity, Gemini or Google's AI Overview gives. Both depend on clear content and trustworthy business data, so they work best together.
Can you guarantee that ChatGPT will mention my business?+
No. Nobody controls what these tools say. What we can do is make the information about your business clear, consistent and easy to quote, and measure how often you are named over time.
How do you measure AI visibility?+
We keep a fixed list of customer questions and regularly check which businesses the AI tools name. In Google Analytics we track visits that come from ChatGPT, Perplexity and similar tools.
Do reviews matter for AI answers?+
Yes. AI tools often draw on review platforms and Google Business Profile when they recommend a local business. Recent reviews from real customers, in the languages your customers speak, help.
Which languages do you work in?+
Dutch, English and Spanish. On the Costa Blanca people ask the AI tools in their own language, so each language needs its own pages and answers.
Find out what AI tools say about your business
Book a free 20-minute call with Thijs. We look at how ChatGPT and Google's AI answers describe your market today and where your business can be named.
Free 20-Minute Growth Call