Costa Blanca · Calpe

Digital marketing agency in Calpe

I'm Thijs van den Haak, a digital marketing strategist working with businesses in Calpe and the wider Costa Blanca. My focus is Google Ads, SEO/GEO, social media, websites and AI automation for tourism, hospitality, property and local service brands.

Two markets in one town: visitors and residents

Calpe combines a very visible tourism engine — the Peñón de Ifach, a busy seafront and a strong short-stay rental market — with a large residential community that lives here year-round. That mix creates two very different marketing challenges. Hotels, tour operators, restaurants and rental managers need to reach visitors before they even leave home, while local trades, health clinics, property managers and professional services need to be found by Calpe residents in the exact moment they search. A single generic campaign rarely serves both audiences well.

Why a Jávea based partner works for Calpe

In Calpe I typically build two-track strategies: high-intent SEO and Google Ads to catch international travellers while they're still planning the trip, and localised content plus Google Business optimisation to dominate the searches Calpe residents actually type. Being based in Jávea, twenty minutes up the coast, means I can be on site within an hour whenever the work needs it.

Services for Calpe businesses

One team covering the full acquisition stack — from search visibility to conversion and follow-up automation.

  • Google Ads

    High-performance Google Ads campaigns built to attract qualified buyers and lower your cost per lead. From keyword research and ad copy to landing pages and conversion tracking — fully managed and continuously optimized.

  • SEO/GEO

    Get found on Google and in AI answers. We combine classic SEO (technical, on-page, content, links) with GEO — generative engine optimization for ChatGPT, Gemini and Perplexity — so your business shows up where buyers are looking today.

  • Social Media Marketing

    From content strategy and community management to paid social and influencer collaborations. We help you build a strong brand presence on Instagram, LinkedIn, Facebook and TikTok that engages your audience and drives real results.

  • AI & Automation

    Smart AI and automation systems that save time, reduce costs and scale your business. From AI assistants and automated workflows to lead nurturing, dashboard reporting and CRM integrations. We help you work faster and smarter.

  • Websites & Landing Pages

    Conversion-focused websites and landing pages that look sharp and actually sell. Fast, mobile-first and built for SEO — designed to turn visitors into leads and customers.

  • Email Marketing

    Email and marketing automation that nurtures leads and turns subscribers into loyal customers. From newsletters and onboarding flows to advanced segmentation and lifecycle campaigns.

See all services · Request a free strategy call

Ready to fill your Calpe pipeline?

Free 20-minute call — one clear plan for visitors and residents.

Book a strategy call