Social Media
Social Media Marketing Agency on the Costa Blanca
We're a social media marketing agency on the Costa Blanca. Thijs van den Haak leads the channel strategy and the Alona Marketing team produces the content, manages the channels and handles the community — building organic reach and brand authority that support sales, not just likes.
Common issues we fix
- Posting regularly without a strategy — content that fills a calendar but doesn't move buyers.
- Inconsistent brand voice across Instagram, LinkedIn, Facebook and TikTok.
- No content system, so every month feels improvised.
- Community messages, comments and DMs that pile up unanswered.
What we do
A full organic social programme: channel strategy, content pillars, monthly content production (photo, short-form video, graphics, copy), publishing, community management and performance reporting. Paid boosts can be added as a supporting layer where they fit, alongside your Google Ads and email programmes.
Included in the engagement
- Channel strategy per platform based on your audience, offer and brand.
- Monthly content calendar with clear content pillars.
- Content production: short-form video, photography direction, graphics and copy.
- Publishing and native optimisation per platform.
- Community management: comments, DMs and reactive engagement.
- Monthly reporting on reach, engagement, followers and content performance.
- Guidance on paid social boosts where they support the wider strategy.
How we work
- 1Strategy
We define who you're talking to, on which platforms, and what content pillars build authority and demand.
- 2Produce
Content is produced monthly in the languages you sell in — short-form video, photo, graphics and copy.
- 3Publish & engage
We publish, respond and manage the community so your brand actually feels present.
- 4Review
Monthly review of what earned attention, what earned action, and where next month's content should shift.
Who this is for
Established businesses with a real story to tell: hospitality groups, boutique brands, real-estate developers, professional services and international founders building trust with Spanish and Dutch audiences.
Why Thijs and Alona Marketing
Social media only pays off when strategy, content and community stay in sync every month for years. Thijs van den Haak sets direction, the Alona Marketing team produces and publishes from Jávea and Eindhoven, and everything is done in the languages your audience actually uses.
Combine social media with
Organic social gets stronger when it works alongside email, paid search and content SEO.
Frequently asked questions
Do you handle content production or just publishing?+
Both. We produce content in-house — short-form video, photography direction, graphics and copy — instead of asking you to feed us assets every week.
Which platforms do you cover?+
Primarily Instagram, LinkedIn, Facebook, TikTok and YouTube Shorts. We pick platforms based on where your buyers spend attention, not based on trends.
Do you also run paid social ads?+
We can run supporting paid social boosts. Full-blown Meta Ads campaigns are a separate programme, so we don't mix them under the same monthly retainer.
Can you post in multiple languages?+
Yes. Content is produced natively in English, Dutch and Spanish rather than being translated.
How is this different from a freelance content creator?+
You get a strategy, a system and a team — not one person's time — with monthly reporting tied to your commercial goals.
Want social media that supports real business growth?
Book a free 20-minute call. We'll look at your channels, market and goals and tell you what to change first.
Free 20-Minute Growth Call